OUR TEAM AT MONOGRAM COMMUNICATIONS
“People don’t buy goods and services. They buy relations, stories and magic.” - Seth Godin
ALYSON GOURLEY-CRAMER, MA, APR
Principal & CEO
Alyson brings 17 years’ experience to the team, with in-depth experience in the corporate, sport, and post-secondary education sectors regionally, provincially and at the national level. She specializes in brand and web design, crisis and issues management, stakeholder relations, and major engagement projects.
Alyson has collaborated with all levels of government from municipal, provincial to the Prime Minister’s Office and the Office of the Governor General of Canada. She has her Master's degree in Professional Communication, Certified IAP2, and is accredited by the Canadian Public Relations Society.
SARAH ZIMMERMAN, APR
Senior Communications Associate
Sarah Zimmerman is a trusted senior communications practitioner with 15 years’ experience working in the small business, corporate and public sectors. Building on her first career as a journalist, Sarah’s curiosity drives her passion for strategic public relations, media relations, issues management, and community engagement. Sarah expertly navigates issues by drawing on her ability to analyze complex topics and provide clients with creative solutions. Sarah holds a BA from the University of Alberta, and is accredited through the Canadian Public Relations Society.
Senior Communications Lead
Melissa is a communications and engagement professional with over 17 years of experience. Her experience ranges from media relations and emergency planning for local governments to branding and capacity-building for non-profit organizations. She values relationships, creativity and collaboration, and sees her work as a way of amplifying the impact of her clients.
She has B.A. in Professional Communications from Royal Roads University and IAP2 certification. Working by day and studying by night, Melissa will graduate with an M.A. in Environmental Education and Communication in 2023.
Marketing Communications Associate
Christina is a marketing and communications professional experienced in developing and implementing effective strategies and tactics that produce measurable results. With over a decade of marketing and communications experience, Christina has a demonstrated ability to establish and maintain positive relationships with internal and external stakeholders while achieving organizational objectives.
Jenny is a communications strategist and public relations professional based in the Bow Valley, just outside of Banff National Park. She loves working with the community, and has over a decade of experience managing communications campaigns, coordinating media events and building community partnerships.
Jenny is a proud member of the International Association of Business Communicators (IABC) and is the only Communication Management Professional certified by the Global Communication Certification Council in the Bow Valley.
Dawn draws upon her education in Visual Communications and over 15 years as a multi-faceted designer building relationships, overcoming challenges, and transforming brands for clients across Western Canada. Her agency and freelance experience allow her to lead, collaborate, and work fluidly across the entire creative process—from creative discovery to content production.
Dawn specializes in identity and brand development, with a full gamut of applied design including branding systems, promotional materials, environmental graphics, publications, packaging, advertising, and web design. A doodler from day one, Dawn combines her love of art, attention to detail, and knack for problem-solving into creative driven by visual storytelling, personal connection, and purposeful graphic design.
With a Bachelor of Applied Design and over 15 years of experience, Emily Morton recognizes the importance of striking a balance between form and function in design. Her flexible visual style, attention to detail and ability to problem-solve ensures that your design challenges will be met in a way that is both creative and effective.
Account Coordinator & Executive Assistant
With a bachelor’s degree in business administration, Kaisa offers administrative support to our workers, consultants, and clients in everyday work. Over 6 years of previous work experience in the Tourism sector in the Finnish Arctic has taught her strong problem-solving and organizational skills in the ever-changing fast-paced working environment.
CHRISTINE ULMER, MSc
Senior Communications Associate
Christine Ulmer is an experienced senior marketing and communications professional with more than 15 years of public sector service, as well as unique contract experience in communications, brand development, and venue and event management.
She holds a master's degree in journalism from Boston University, as well as a Bachelor of Arts in political science from UBC, where she also played varsity field hockey. Christine brings a depth of experience across the public sector in the areas of education, municipal government, not-for-profit sport, and is passionate about building relationships.
Senior Communications Lead
Meaghan is a passionate communications leader with over a decade of experience in corporate communications and marketing. After graduating with a BA, Major in Communications from Simon Fraser University, she went on to work for a number of organizations in the private and non-profit sectors, most notably, Vancouver Whitecaps FC, the BC Lions, viaSport B.C. and Fortius Sport & Health.
Meaghan has extensive experience managing corporate social media strategies across multiple platforms including Facebook, Twitter, Instagram and LinkedIn. She is well-versed in social media strategies and best practices, and holds an advanced certificate in Google Analytics. She also has a passion for website optimization, and is highly knowledgeable in SEO and user experience.
Social Media & Digital Specialist
Kassandra Kondo is a seasoned content creator and social media specialist spanning over 7 years. Her experiences include monetizing and managing blogs, writing creative copy for traditional and digital media, managing social media accounts as well as producing other marketing-related content across a variety of mediums. In addition to her marketing experience, she also manifests an interest in public relations.
Operations & Systems Specialist
Chantel Wong is a project manager with a decade of experience working on projects in a wide variety of fields. Before and after graduating from Nipissing University with a degree in Business Administration and Management, she worked with agencies to help clients meet and exceed their expectations for project success.
Alongside her role as a project manager, she also worked in an office management capacity reviewing processes to increase efficiency and incorporate tech and automation where possible.
Jr. Communications Associate
Erica brings over four years of marketing and sales experience as a communications coordinator. After graduating from the University of Northern British Columbia with majors in Marketing and International Business, Erica has dedicated herself to helping small businesses in Northern BC improve their social media presence and overall marketing efforts.
Jr. Communications Associate
Caitlin has been working in various positions with the Takla Nation for the past seven years. Originally, she was the receptionist of Sasuchan and has since evolved to the communications role, while continuing to work on several governance projects for the Nation.
Caitlin has attended UNBC for psychology and CNC for her criminology diploma, and is currently pursuing her Public Relations diploma through the University of Victoria. Her plans are to assist the Nation with future challenges and to start her own PR agency in the near future.
Caitlin is part of the Confluence Communications indigenous mentorship program.
Laura Zielke has worked within both agency and in-house design environments, which enables her to innately understand the needs of her clients. She has worked directly for post-secondary education, sport and government agencies and can design in both official languages. As a freelance designer, Laura has worked with organizations across Canada, recently aiding the design department at BC Transit in their recruitment rebrand.
She has a diploma in visual communications from MacEwan University and over ten years experience in marketing and graphic design (including a stint at DDB Edmonton).